Brand New Fashion Line for 2018

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This was an excellent year for shoppers, solely based on the number of new brands and designer collaborations that popped up across clothing, shoes, and accessories. This year we saw some surprising pairings, shopped new ventures from old favorites, and discovered some up-and-coming names making big waves in the industry. More and more, though, we learned about all the ways creatives marry their artistic vision with the personal, social, and environmental tenets that are important to them—whether that be looking into their own background and history for inspiration, building a company on sustainable values and renewable resources, or using female-led collectives to produce their collections (or, in some cases, all of the above). The result? A better shopping experience for all.

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